Whether it’s enjoyed as a form of entertainment or used as a useful resource to learn something new, YouTube is an extremely popular platform that is accessed by millions of people around the world. Founded in 2005, the American online video-sharing and social media platform is filled with an abundance of appealing uploads that have garnered huge interest. But are some topics not covered enough?
Sure, people can watch endless hours of content around funny cats and the numerous talking points of today, but there are certainly some more niche ideas that could be covered in detail and record notable reach. In fact, YouTube can house pretty much anything, and there will almost certainly be an audience for it. From India, the country with the most YouTube users, to Australia, people everywhere soak up untold amounts of great content on the popular video-based platform.
For some viewers, sport is their area of interest, while others prefer to gain an understanding of the best exercises for weight loss. While these two particular topics tend to record millions of views by the leading YouTubers in their respective categories, many of the aforementioned international audiences are being starved of handy content in other areas.
Numerous channel topics are underserved and could pull in global audiences, with some topics potentially even enabling you to forge a successful career for yourself on the Google-owned platform.
So, without further ado, below is a look at 7 YouTube channel topics that are underserved and would surely receive plenty of attention.
Trading and investing
Whether you’re an expert in it or not, a huge population of people are fascinated by the world of trading and investing. There are people everywhere with online trading accounts that enable them to trade with confidence and explore the trading and investing sphere in great detail.
YouTube is home to a solid amount of channels in this area, but there could be more. While the likes of Bulls on Wall Street and Humbled Trader have established strong communities for themselves, given the number of traders and investors in foreign territories everywhere, there should be even more thriving communities on YouTube.
Whether it’s content around investing strategies or economic news to provide a clearer picture of the overall trading landscape, YouTube could do with more content in this area.
One search on YouTube will bring up thousands of videos about learning French and German, but there aren’t many videos on learning lesser-known languages, such as Tibetan and Afrikaans. There are almost certainly people out there who would be seeking out content in this area, with people everywhere keen to learn the language of a nation they might be holidaying in, for example. From Basque and Maltese to Hawaiian and Belarusian, if you’re fluent in an underrepresented language, you can use it to your advantage and build a vibrant community of YouTube subscribers in the process.
Viewers everywhere have a passion for both fitness and fashion. So, combining the two to create an engrossing YouTube destination would surely tempt people in. While this particular area is somewhat niche at the moment, it’s only going to gather further momentum in the future, especially as an increasing amount of brands continue to invest more time and money into fitness fashion. A potentially excellent YouTube niche to monetize to your benefit, fitness fashion is a category that could explode shortly.
Virtual reality gaming
Gaming is booming right now. While there are millions of views around iconic games like Fortnite and Pokemon Go, more niche areas of gaming that are gathering serious momentum should be featured more prominently on the platform. One category in the gaming environment that deserves to be covered in more detail is virtual reality gaming, particularly when you factor in the projected growth of this enhanced gaming method.
This immersive gaming package is expected to grow from $7.92 billion in 2021 to $53.44 billion in 2028 at a CAGR of 31.4%, making it a potentially lucrative YouTube channel for someone to establish themselves. Make no mistake about it: virtual reality gaming is the future.
Vegan dessert recipes
Veganism is growing. It’s impossible to deny it. Whether you prefer meat on your plate or you’re adding more eggs to your diet, it isn’t going away.
Campaigns like Veganuary have potentially aided its growth, while some people are intrigued by the health aspects of enjoying a vegan lifestyle. Due to the lack of dairy in them, though, consuming vegan desserts can be challenging for some people.
As such, finding a channel around tasty vegan dessert recipes could go a long way. As we’ve already touched on, veganism is here to stay, and people would, therefore, surely follow content in this category.
True crime and mystery
If you’re someone who is partial to the odd crime-themed documentary or you enjoy solving murder mysteries from your sofa, then starting up a channel dedicated to true crime stories and various mysteries could be right up your street.
Millions of people around the world adore content from this genre, but there aren’t as many channels as you might think that are solely dedicated to it. Given the comprehensive selection of crime-related material that comes with a simple Google search online, creating a channel and covering any stories in in-depth detail would surely pull in YouTube lovers everywhere.
Given the fact that the fashion industry is facing a lot of scrutiny in this area and is, therefore, aiming to reduce its environmental impacts, uploading content around sustainable fashion is another underserved channel topic that could draw people in.
The fashion sphere is popular anyway, and with awareness around sustainability growing massively, combining the two to produce some memorable content could result in millions of views for a lucky channel owner.