The platform declares it is the “single main platform to prevent all weight loss advertisements”. And that the brand-new laws build on the company’s enduring ad strategies toward body shaming and weight-loss frauds.
To stop content that could promote harmful or irregular eating practices, social media firms. Pinterest renews its advertisement policies to “ban all ads with weight loss style and description.”
The company originated its new policy with guidance from the National Eating Disorders Association (NEDA), whose analysis reveals growth in eating disorders and harmful eating practices in youthful people during the epidemic, The Verge announced.
“Pinterest is the site people come to for motivation to build the life they like,” the company announced in a blog post.
“It’s where everyone fits despite body form or size. We are enabling Pinners to prepare for summertime and behind without weight loss advertisements, so they can concentrate on what values most,” it continued.
The company declares it is the “single main platform to prevent all weight loss advertisements”. And that the unique rules make on the company’s modern ad systems upon body shaming and weight-reduction frauds.
In 2019, Instagram restrained weight loss stuff and specific kinds of cosmetic operations viewed by users under age 18.
Pinterest’s plan will prevent any weight loss style or description, any testimonials about weight decline or weight reduction products. Any representation that glorifies or denigrates specific body types referencing body mass ratio or related records. Any products that claim weight loss by something used or applied to the skin.
Advertisements for weight loss or hunger suppressant medicines, before-and-after weight loss comparison, weight loss methods like liposuction or fat burning, and “unreliable allegations regarding cosmetic outcomes were previously forbidden following the policy.
Pinterest has been one of the more ahead imagining social media platforms for reining harmful or scammy content in its advertisements.
In 2016, it banned advertisements for “sensible content involving culturally reserved and improper clothes.”
It quit running political advertisements in 2018 and 2019; Pinterest was one of the prime social media platforms to prevent anti-vaccination content from stopping misinformation from growing on its platform.
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