Do you remember whose advertisement you saw today? Can you find it quickly? And if there was a promotional link? SMS text marketing will be hundreds of times more effective than targeting in search engines and social networks. The client will not even remember the name of the company whose ad he saw online. And marketing SMS with all the necessary information will be at hand.
With the help of SMS marketing service, a business solves two problems:
1) prevents competitors from stealing their customers;
2) finds new clients.
SmarterContact is considered the top text marketing platform. It provides users not only with unique features (you will get acquainted with them in our article) but also with relevant useful information about text marketing for real estate.
This application provides its users with a choice of three payment options – this primarily determines the restrictions on the number of smses. In the most budget plan, you can send up to 3,000 SMS per month, and in the premium plan, there is no limit on sending messages at all.
So how do realtors use SmarterContact for sms marketing for real estate?
1. Make efficient campaigns
The time for emails is running out – today, users rarely open advertising campaigns that they receive by email. The probability that your letter will be read is getting smaller every day. Few users open emails on their phones, and a tablet or computer is not always at hand. At the same time, people are constantly using their smartphones and reading incoming SMS messages. With the help of text marketing for real estate, you can interest a potential buyer and form a new lead.
2. Customize their SMS campaign
You can use a pre-build campaign, or you can modify it to fit your needs. The application has templates available in any tariff plan. You can also set up automated macro responses to save time. And if a hot lead wrote to you, then the configured notification system will instantly inform you about the success of your text sms marketing campaign. You can convey a message to the appropriate audience at the appropriate moment using technical SMS delivery methods. In this instance, marketing operates in accordance with your regulations and is driven by the objectives of your company.
3. Use its up-to-date design
This program has a very simple but attractive interface that is understandable to users of any age. You don’t have to get a new college degree to figure out where to click to send SMS to your database of potential customers. No magic – just a user-friendly design, thanks to which any realtor will intuitively understand which button to press in the next step.
4. Add many users with the assistance of a Multi-account system
If your organization has many realtors, each of which needs to work from their device. In SmarterContact you can connect all your employees using the multi-account system to allow all the employees to use text message marketing for real estate investors.
5. Define number via call forwarding system
If a potential client wants to call you back on the number from which the SMS was sent, you can set up call forwarding. In this case, the call will be transferred to the number you specify.
6. Export and import lead data
Realtors can import their whole database of contacts and start working with it. The application has a special function with which you can export any information about customers and leads. Data transfer can be carried out in Excel, CSV files, or any CRM system that you use.
7. Use the skiptracing function
Skiptracing in real estate could be defined as searching for house owners and leads. This function may assist realtors in finding fresh, qualified leads who frequently won’t hesitate to close a deal. It is simple to spot distressed property. That is why realtors are able to frequently find exceptional prices. To provide users with the maximum hit rates and guarantee that they’re calling prospects via authentic telephone numbers, this app leverages cutting-edge geolocation technology available in the real estate sector. With the help of this feature, realtors may acquire and use a larger database. By using this strategy, they are able to find out who owns the actual property and raise their chances of successfully closing the sale.
8. Create dependable connections with your target market.
Customers who express a personal interest in your offerings and who have consented to access updates are sent SMS for real estate marketing. Therefore, SMS marketing efforts are not annoying, and the messages themselves promote trust.
9. Connect with the target market from the whole world
Mobile devices are widely used today. You may create a productive channel of communication with prospective customers from various places with the help of an SMS marketing company. Sending SMS to customers in other nations is also an option. Your target market is significantly widened as a result, and new client acquisition chances are presented to your company. And you can also use very smart function – geofencing, that will make your text marketing platform even more productive.
11. Spend less time offering info to prospective customers.
Modern methods are used for text marketing, so the complete sending, independently of the number of receivers, happens in a split second. You may message all of your prospects at once with just one click. When users get an SMS, more than 90% of them open it, and 60% of them respond to marketing proposals. This indicates not only swift transmission of information but also a speedy response, the result of marketing.
12. Verify that the information is transmitted
SMS marketing is an “address” technique, in contrast to various other ad campaigns. This guarantees that the specified client will receive the message. And its transportation is guaranteed. The SMS will reach the subscriber once the phone is linked to the service, even if they are outside the service region. None of the communication routes can claim to be that trustworthy.